GE Healthcare of Chalfont St. Giles, U.K., has signed a deal to outsource sales of its Senographe Essential full-field digital mammography (FFDM) system to Fusion Sales Partners, a Baltimore-based sales outsourcing firm.
GE has named Fusion as its exclusive sales partner for Senographe Essential, creating an alternative sales channel for the product, which recently received U.S. Food and Drug Administration 510(k) clearance. Fusion has provided sales support for other GE products in the past.
By AuntMinnie.com staff writers
May 24, 2006
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![A normal mammogram confirmed by three-year radiologic follow-up illustrates reader-marked regions of interest (ROIs) during (A) unaided (round 1) and (B) artificial intelligence (AI)–assisted (round 2) reading. Each colored dot represents an ROI for recall by a human reader. Readers could mark more than one ROI per case, represented by multiple dots of the same color. During AI-assisted reading, the AI system displayed three visible prompts: two with suspicion of malignancy scores of 35% (left mediolateral oblique [L MLO] and craniocaudal [L CC]) and one with a suspicion of malignancy score of 10% (right craniocaudal [R CC]), shown as polygonal overlays. Without AI, six of 10 readers (60%) marked a false-positive ROI. With AI assistance, this fell to two of 10 (20%). R MLO = right mediolateral oblique.](https://img.auntminnie.com/mindful/smg/workspaces/default/uploads/2026/07/2026-07-14-radiology-mammogram-ai-auto-bias.H0bYO8QlWs.jpg?auto=format%2Ccompress&fit=crop&h=112&q=70&w=112)






