The U.S. breast localization market will reach $878 million by 2020, with a compound annual growth rate of 14.5%, according to a new report by Research and Markets.
In 2015, the market was valued at $446 million, the company said. In the report, it categorizes the market into at least three segments: wire localization, radioisotope localization, and magnetic tracers. Wire localization is an established method with the most market share, but the magnetic tracers segment will grow the most due to its efficiency, cost-effectiveness, and improved surgical planning, the company said.
The increasing number of breast cancer surgeries and favorable reimbursement for localization devices will spur the market's expansion, according to the firm.











![A normal mammogram confirmed by three-year radiologic follow-up illustrates reader-marked regions of interest (ROIs) during (A) unaided (round 1) and (B) artificial intelligence (AI)–assisted (round 2) reading. Each colored dot represents an ROI for recall by a human reader. Readers could mark more than one ROI per case, represented by multiple dots of the same color. During AI-assisted reading, the AI system displayed three visible prompts: two with suspicion of malignancy scores of 35% (left mediolateral oblique [L MLO] and craniocaudal [L CC]) and one with a suspicion of malignancy score of 10% (right craniocaudal [R CC]), shown as polygonal overlays. Without AI, six of 10 readers (60%) marked a false-positive ROI. With AI assistance, this fell to two of 10 (20%). R MLO = right mediolateral oblique.](https://img.auntminnie.com/mindful/smg/workspaces/default/uploads/2026/07/2026-07-14-radiology-mammogram-ai-auto-bias.H0bYO8QlWs.jpg?auto=format%2Ccompress&fit=crop&h=112&q=70&w=112)






